Certified Pre-Owned Cars: A True Gem? Or Buyer Beware!
By Steven A. Simons and Robert C. Bichler
Sidebar Newletter Vol1 Issue2
Have you ever wondered about the
so-called “Certified Pre-Owned Vehicle Programs”
that are being touted so frequently on television, radio and
in the newspapers? You’ve probable heard about these certified
vehicles and the rigorous selection and inspection processes
they undergo. Maybe you’ve thought you’d enjoy the
convenience and security of owning such a vehicle.
Before you decide, the Sidebar would like to take you on two
separate journeys. First we will briskly explore the mythical
“Land of Make Believe” and then let you have a close-up
view of the “Real World”. Then it will be up to
you to decide.
In the Land of Make Believe the
“Certified Pre-Owned” program is offered by most
manufactures and dealers. Ads abound extolling the high standards
required for a vehicle to be selected as “Certified.”
Teams of highly-trained technicians “pour over”
every inch of these pre-owned beauties.
According to the ads you, the buyer,
will be approaching Nirvana in purchasing the closest thing
there is to a brand new car. All of the amenities, quality and
reliability (not to mention snob-appeal) that the world-wide
name of the manufacturer conveys will be yours. After all -
not every pre-owned vehicle is eligible for certification! Good
heavens, no. The manufacturers carefully select the crème-de-la-crème,
late-model, low-mileage vehicles that are to die for. Yes, indeed,
only the “Best of the Best” make the final cut!
Gone are the headaches, worries
and hassles involved in buying someone else’s problems.
When you drive off in your certified pre-owned vehicle you can
expect an “outstanding ownership experience”. After
all, that is why you buy a certified pre-owned vehicle - - -
right? And isn’t that what you truly deserve?
Further, if somehow something slips
by the manufacturer’s painstakingly thorough inspection
process (in which a hundred or more components have been scrutinized
by a “team of experts”), the manufacturer will back
the warranty with its worldwide reputation. Even if, by some
fluke, a malfunction later appears in your certified pre-owned
precious, the manufacturer claims, “We’ve got you
covered!” with their Certified Pre-Owned Warranty. In
most cases this free warranty is for at least 12 additional
months or 12,000 additional miles, whichever comes first.
So go ahead, sit back, sign on
the dotted line, and enjoy….
The Sidebar has met some swashbuckling
souls who traveled to the Land of Make Believe and, although
scathed, lived to tell about it; they returned sadder, poorer
and wiser. What they discovered was that the “Certified
Pre-Owned” program was only the latest marketing gimmick
of the automotive industry, designed to trap the unwary car
buyer into buying some of their “pre-owned” disasters.
Where do these pre-owned vehicles
that are too good to be true actually come from? Sometimes they
come from auto auctions (for example, as repossessions or lease
turn-in vehicles) that sell the scariest buckets of bolts in
the business; they are sold to dealers only, as-is and without
any inspection or trustworthy disclosures. Or they may come
from a customer trade-in - the customer may be getting rid of
his “headache” vehicle, with its endless repairs,
which soon becomes your certified pre-owned dream car. So much
for the manufacturer’s “rigorous selection process”.
The manufacturer has nothing whatever to do with the selection
of these cars; they are chosen by the dealers.
And the cars that don’t make
it through the certification process are really scary. The rejects
are often wholesaled or dispatched back to the dreaded auction
from whence they came.
While it is true that in most manufacturers’
“Certified Pre-Owned” programs a car must pass certain
“requirements” to be eligible as a certified vehicle,
these so-called requirements are extraordinarily lenient. They
include such things as: the car can’t be a flood vehicle
(for example, can’t have been fished out of the ocean);
can’t have frame damage; can’t be adjudicated by
an insurance company to be a total loss; and can’t be
a “lemon law return” (car that was repurchased by
the manufacturer from a customer under the Lemon Law because
it was proven to be defective).
Moreover, even some of the requirements
that are mentioned are not rigorously enforced. For example,
the customer may later find out to his horror that his certified
car had pre-existing, undisclosed frame and/or body damage.
But in litigation, the manufacturer’s and dealer’s
attorneys will argue that it wasn’t really frame damage
even it there was $15,000 of front-end collision damage - they
will say that it was primarily “cosmetic” damage
and not a real cause of concern. Yes, there are a lot of after-market
parts in there, but who is going to really notice if you don’t
look too closely and don’t bother to open the hood? Or
they’ll say, “You think the vehicle is unsafe? Then
why are you still driving it?” Or they will claim, with
all sincerity, “We didn’t see it” or “It
wasn’t there when it left the showroom.” The implication
is that you, the naïve customer, caused the damage and
are lying about it. These erstwhile customer service representatives,
who are ostensibly employed to help you, now assert that you
are attempting to defraud the dealer.
Another area of possible exclusion,
which proves more nebulous, involves the prior warranty repair
history of the vehicle. The manufacturer may state that the
vehicle must have a clean prior history. What does this mean,
exactly? Does the manufacturer or dealer check all of the prior
warranty repair orders before certification? Sidebar believes,
not likely. But they should. Otherwise, you could be purchasing
a vehicle that had approximately thirty repair orders for malfunctioning
brakes, engine stalling, transmission or other power train failure,
suspension defects, or a host of other serious problems; in
other words, a de facto (or real) Lemon.
As to the certification inspections,
is the manufacturer conducting them? Or is the manufacturer
even overseeing the inspections? Don’t kid yourself; the
manufacturers are nowhere around.
How about the painstakingly thorough
inspection process by a “team of experts”? Who are
these experts? The inspections are typically performed by a
self-taught dealer technician who is often paid a flat fee for
each inspection, no matter how cursory. In other words, the
certified inspector has no incentive to do a thorough job as
he is paid a set fee whether he spends 15 minutes or a full
two hours. When the vehicle is looked over, does it really get
a thorough inspection? Or does it get a quick once over? In
one case that Sidebar is aware of the certified inspector clearly
missed extensive collision damage in a used Infiniti and certified
the vehicle, even though he was given two hours pay to perform
a thorough inspection. (By the way, this was a car that the
dealer purchased from the auction.) After the customer complained
and returned the vehicle to the dealer, the inspector looked
at the car again and this time admitted to seeing the collision
damage. What was his explanation for this discrepancy? He had
none.
In a recent deposition in a case
involving a pre-owned certified BMW, the dealer’s technician
who performed the certification inspection was asked, “What
happens when it (the vehicle) doesn’t conform to the guidelines?”
His response, though refreshingly honest, was nevertheless shocking
to hear: “…If they want CPO (certified, pre-owned)
and the car - the repairs they’re requesting are not complete
enough to fulfill the guidelines, at that point there tends
to be some static and friction within the company and haggling
and so forth, and it’s actually created quite a bit of
animosity between departments because in general used car departments
like to have cars very cheap put on the front line where they
can make a big prof - you know, moneys, and in the service department,
you know, we like them to buy everything under the sun, make
the car brand new. And so there is always some bickering back
and forth.”
Finally, what happens when your
12-month or 12,000 miles, whichever comes first, warranty expires
and you are still forced to return your certified vehicle to
the dealer for the same malfunction that occurs over and over
again, like a bad dream? Will the dealer say you are out of
warranty? You might get a good-will extension of the warranty
and you might not. In either case, you are still stuck with
a lemon.
Indeed, the so-called pre-owned
certification programs being so heavily promoted by various
manufacturers and dealers in California have resulted in so
many complaints that the state legislature is considering a
new law to define what a “certified” vehicle actually
is, per a recent (March 17, 2004) Los Angeles Times article
entitled, “Mint? No, it may be lemon”.
So,
after these two journeys, the choice is yours. However, if you
already happened to take the wrong turn and were damaged, there
still may be hope. Call Brennan, Wiener & Simons. Perhaps
they can help.
